The process of acquiring a property has changed radically in recent years..
Nowadays, the potential buyers They are no longer satisfied with the basic information provided by a real estate agent, but proactively seek Additional details about the property that may influence your purchasing decision, such as nearby services, local characteristics, access to transportation and communication routes, etc.
The real estate projects They're no longer sold as real estate per square meter. They're sold as a promise, as a specific lifestyle.
The multiplicity of channels of interaction with potential customers has led to the Real estate companies to develop strategies and implement marketing plans to continue being competitive.
In the new market, it's no longer possible to "shoot" aggressive, expensive, and dubious-result actions. It's necessary to develop a plan, define phased tactics that communicate key messages, and optimize each action to maximize return on investment.
At PSDigitals, we help real estate projects align their performance marketing strategy with business objectives. To achieve this, we focus on the following areas, working closely with sales teams and agents:
Consulting on performance marketing strategy and tactics
Improving the digital user experience
Advice on annual budget items
Technical configuration of digital channels
Launching, monitoring, and optimizing digital campaigns
Customized results reports
Follow-up with the sales team on the quality of the prospects
360º audit of active channels and results
We are PSDigitals, an international agency specializing in Business Intelligence applied to digital marketing. We use advanced data analytics to create strategies in key sectors such as SaaS, Education, Real Estate, and Tourism. Our mission is to offer innovative solutions and rapid results, simplifying the complex and helping our clients achieve their business objectives by maximizing the value of their greatest asset: data.